Sharing Keyword Search Cinco de Mayo 2022 by Actowiz Solutions

Prospects for Food & Beverages with Cinco de Mayo

While most of our analysis concentrated on well-known Cinco de Mayo food & beverage products, no brands' products were well-populated on either Walmart or Target's first-page search results for the 'Cinco de Mayo' term. Keyword search results of this term are primarily dominated by décor brands given in the image.

Sharing Keyword Search Results for Alcohol Category

The three most popular alcohol kinds available during Cinco de Mayo include 'Mezcal,' 'Tequila' and 'Mexican Beer.' Here are the brands with the leading Share of Keyword Search results on all major retail sites we have researched.

We have also reviewed similar keyword performances across well-known delivery mediators to observe how Share of Keyword Search changed for 'Mezcal,' 'Tequila,' and 'Mexican Beer.' The results given below are for Instacart, Drizly, TotalWine, and GoPuff:

The 'Agave' keyword is a well-known search term in the alcohol category leading to Cinco de Mayo. Also, we have reviewed keyword search performances at different zip codes to observe how price points populated on first-page search results varied, provided the changes in median earnings. Here are the results:

Sharing of Keyword Search Results with Grocery Categories

We have also reviewed a few of the most well-known grocery items bought during Cinco de Mayo through Keyword Share of Search results to observe which brands are ready to win Digital Shelf in the current year. Here are the results for Walmart.com and Target.com.

Here are the results for similar popular grocery products and alcohol keywords associated with Cinco de Mayo and first page results seen for Brand Share of Searches on Safeway.com.

Entree to all these kinds of real-time insights into the digital marketplace can allow brands and retailers to make tactical decisions and assist in driving profitable growth in a growing competitive environment.

Contact our Retail Analytics professionals to access more details about the analysis, and reach us for all your mobile app scraping and web scraping services requirements. Happy Cinco de Mayo!