Introduction
Singapore is a melting pot of cuisines—Chinese, Indian, Malay, Western, and more. But in the fast-paced food delivery ecosystem, popularity fluctuates hourly and regionally based on time, weather, holidays, and local demand.
Actowiz Solutions leverages real-time scraping and AI-powered demand prediction models to track and forecast which cuisines are rising or falling in popularity on delivery platforms like GrabFood, Deliveroo, and Foodpanda in Singapore.
Why Cuisine Trend Prediction Matters
- Food brands can adapt menus or packaging by demand trends
- Delivery platforms can promote high-demand cuisines in-app
- Ghost kitchens need city-wise forecasting to avoid overproduction
- Cross-border franchises can localize based on evolving tastes
With accurate, AI-driven demand insights, F&B businesses can stay ahead of culinary shifts—not react to them weeks later.
Actowiz’s Cuisine Trend AI Workflow
1. Live Menu & Order Data Collection
Our AI scrapers collect menu categories, order rankings, delivery frequency, promo placements, and cuisine labels from multiple food platforms in Singapore every hour.
2. Cuisine Classification Model
Using NLP and food taxonomy mapping, menu items are bucketed into cuisine types (e.g., Thai, Korean, Indian, Western, Fusion, Vegetarian, etc.).
3. Real-Time Prediction Engine
We apply ML models that analyze current order volumes, platform placement (top trending tags), and time-based interest levels to forecast upcoming cuisine spikes.
Key Use Cases
Restaurant Chains
Reposition promotional budgets to target trending cuisines city-wise—e.g., focus Korean campaigns in Bukit Timah and Western in Woodlands.
Cloud Kitchens
Deploy specific cuisine brands dynamically depending on city-zone and meal-time trend data.
Food Aggregators
Dynamically push banners or carousel placement for the top 3 cuisines in a zone to maximize CTR.
CPG Brands
Align food packaging, sauces, beverages, or accompaniments based on what cuisines are leading in demand.
Real Business Impact
A 120-location fried chicken chain aligned inventory with Actowiz demand predictions—cutting spoilage by 22% and improving prep time accuracy by 3.5 mins/order.
A QSR brand in Texas timed their digital offers with forecasted lunch spikes in school districts—boosting delivery conversion by 18% in 2 weeks.
Real-World Impact
A multi-brand cloud kitchen operator in Singapore increased order volume by 23% in 2 weeks by reshuffling active cuisine menus based on Actowiz’s real-time predictions.
A beverage brand aligned its juice combos with top cuisine themes (e.g., Thai + Coconut Water) during lunch windows—boosting add-on sales by 17%.
