From Blinkit to Zepto: How to Benchmark Stock Availability During Diwali & Navratri
Learn how to track & benchmark grocery stock availability on Blinkit, Zepto, Instamart & BigBasket during Diwali & Navratri with Actowiz Solutions.
India’s biggest shopping moments—Navratri and Diwali—don’t just boost apparel, electronics, and jewelry sales; they also trigger an explosion in demand for groceries, sweets, snacks, and festive essentials.
For quick commerce platforms like Blinkit, Zepto, Swiggy Instamart, and BigBasket, this period is a battle of availability, delivery speed, and festive assortment. Customers expect same-day or even 15-minute deliveries of laddoos, diyas, namkeen, and dry fruit hampers.
Retailers that fail to maintain real-time stock availability risk losing both revenue and customer trust. This is where Actowiz Solutions’ grocery web scraping and benchmarking services step in—helping enterprises measure availability across platforms and cities in real time.
Actowiz Solutions specializes in real-time grocery data scraping that captures:
This helps retailers, FMCG brands, and eCommerce players understand where they stand against competitors and act faster to restock during the busiest shopping days of the year.
Parameter | Insights Generated |
---|---|
Stock Status | In stock, limited, out of stock |
Price Tracking | Competitor discounts, bundles, festive pricing |
Delivery Time | Estimated vs actual delivery windows |
SKU Coverage | Number of festive products listed |
Regional Demand | Top products by city (e.g., laddoos in Delhi, rasgulla in Kolkata) |
Promotional Campaigns | Flash sales, “buy 1 get 1” offers, festive hampers |
Platform | Product | Price (INR) | Stock Status | Delivery Time | City |
---|---|---|---|---|---|
Blinkit | Kaju Katli 500g | 699 | In Stock | 20 min | Mumbai |
Zepto | Kaju Katli 500g | 725 | Limited Stock | 25 min | Mumbai |
Instamart | Gulab Jamun 1kg | 599 | Out of Stock | – | Delhi |
BigBasket | Dry Fruit Hamper | 1,299 | In Stock | 3 hrs | Kolkata |
City | Top-Selling Festive Item | Avg Price (INR) | Stock-Out % | Best Performing Platform |
---|---|---|---|---|
Ahmedabad | Farsan/Namkeen | 250 | 15% | Zepto |
Delhi NCR | Soan Papdi | 350 | 10% | Blinkit |
Kolkata | Rasgulla | 400 | 18% | BigBasket |
Mumbai | Dry Fruit Hampers | 1,200 | 9% | Amazon/Instamart |
By benchmarking availability with Actowiz Solutions, retailers gain:
With Indian consumers shifting heavily toward quick commerce for festive shopping, real-time benchmarking will become non-negotiable.
Actowiz Solutions is expanding its festive benchmarking suite with:
From Blinkit to Zepto, stock availability during Diwali and Navratri is the deciding factor in who wins the festive grocery race.
With Actowiz Solutions’ real-time grocery scraping and benchmarking tools, retailers and platforms can:
In an industry where minutes matter, Actowiz delivers the data edge needed to dominate festive grocery retail in India.
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