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Singapore’s fast-paced, digitally advanced consumer market demands accuracy, speed, and price transparency—especially in the grocery sector. With platforms like RedMart and FairPrice leading the online grocery ecosystem, price volatility is a daily occurrence driven by competitive discounts, supplier costs, and limited-time offers.
To stay ahead, brands, retailers, and market analysts are turning to real-time grocery data scraping. Actowiz Solutions specializes in extracting dynamic pricing and product data from RedMart and FairPrice—helping businesses monitor competitor pricing, adapt quickly, and make informed decisions.
Singapore’s population is tech-savvy, price-conscious, and highly reliant on platforms like Lazada’s RedMart and NTUC FairPrice for daily essentials. These platforms update pricing, availability, and promotions in real time—often hourly or daily.
Businesses in:
can gain a competitive edge with real-time insights into how pricing fluctuates by category, SKU, brand, or offer type.
Actowiz Solutions extracts structured product and pricing data across thousands of SKUs. Below is a snapshot:
| Field | Sample – RedMart | Sample – FairPrice |
|---|---|---|
| Product Name | Marigold UHT Milk 1L | Marigold UHT Milk 1L |
| Brand | Marigold | Marigold |
| Category | Dairy | Dairy |
| Price (SGD) | 2.30 | 2.20 |
| Discount Info | 5% Off (limited time) | Buy 2 for $4.20 |
| Unit Size | 1 Litre | 1 Litre |
| Stock Status | In Stock | Low Stock |
| Product ID | SKU-RM-000345 | SKU-FP-000321 |
| Last Updated | Real-Time | Real-Time |
Track and compare how products are priced on RedMart vs FairPrice to optimize your brand’s online listings.
Use scraped data to set real-time prices that match or beat RedMart/FairPrice, improving app retention and reducing churn.
Detect ongoing promotions (BOGO, bundles, flash sales) to refine your marketing calendar and adjust offers accordingly.
Out-of-stock or “low stock” flags help logistics teams prioritize replenishments or re-target SKU placement.
Use historical pricing trends to understand price sensitivity and predict seasonal demand spikes.
| Product | RedMart Price (SGD) | FairPrice Price (SGD) | Price Difference |
|---|---|---|---|
| Coca-Cola Zero Sugar 1.5L | 2.50 | 2.35 | +6.4% |
| Dettol Antibacterial Soap 4x100g | 5.20 | 4.95 | +5.1% |
| Ayam Brand Tuna Flakes 185g | 3.10 | 2.90 | +6.8% |
| Milo Refill Pack 1kg | 8.75 | 8.50 | +2.9% |
| Sunsilk Shampoo 350ml | 6.30 | 5.90 | +6.8% |
Insight: RedMart prices are typically 2–7% higher due to delivery convenience and promotional alignment with Lazada campaigns.
A Singapore-based health food brand used Actowiz Solutions to track daily price updates of 500+ products across RedMart and FairPrice.
Clients can access scraped data through:
Clients can access scraped data through:
Whether you’re an FMCG giant, online marketplace, or price comparison platform, Actowiz Solutions offers scalable solutions to dominate the Singapore grocery intelligence game.
| Benefit | Impact |
|---|---|
| Faster Pricing Decisions | Dynamic alignment with competitor pricing |
| Improved Profit Margins | Reduce underpricing or unnecessary discounts |
| Customer Retention | Competitive pricing prevents cart abandonment |
| Promotional Planning | Stay aligned with market-wide offers |
| Inventory Optimization | Demand signals help forecast better restocking |
In a rapidly digitizing market like Singapore, access to real-time grocery pricing from RedMart and FairPrice is essential for competitive agility. With web scraping technology from Actowiz Solutions, businesses can seamlessly access this data—driving faster, smarter decisions in a landscape defined by constant change.
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