Explore how Raksha Bandhan & Independence Day 2025 affect airfare & hotel rates using Actowiz Solutions' travel scraping tools. Data reveals price hikes or discounts.
In 2025, the Indian calendar presents a rare phenomenon: two major holidays—Raksha Bandhan (August 8) and Independence Day (August 15)—fall on consecutive Fridays, effectively creating two long weekends in the first half of August. This unique overlap fuels a surge in short vacations, weekend getaways, and domestic travel bookings.
But how do such long weekends impact travel prices? Are travelers benefiting from discounts, or are brands capitalizing on demand with sharp price hikes?
Actowiz Solutions, a leader in travel price intelligence and real-time data scraping, set out to analyze the pricing behavior around these dates using its proprietary OTA scraping APIs and airfare tracking tools. The findings from this study offer rich insights for airlines, hotels, travel agents, and tourism boards to optimize pricing strategies, improve ad targeting, and boost booking conversions during festive seasons.
To deliver timely and relevant insights, Actowiz deployed targeted scraping campaigns across the following platforms:
Let’s begin with the Raksha Bandhan long weekend from August 8 (Friday) to August 10 (Sunday). Travelers were mostly booking between August 6–7 (mid-week) for departures and returning by August 10.
| Date | Delhi to Goa | Mumbai to Udaipur | Bengaluru to Kochi |
|---|---|---|---|
| Aug 6 (Wed) | ₹3,400 | ₹2,800 | ₹2,700 |
| Aug 7 (Thu) | ₹6,200 | ₹4,500 | ₹4,600 |
| Aug 8 (Fri) | ₹7,800 | ₹6,900 | ₹5,200 |
| Aug 9 (Sat) | ₹6,100 | ₹5,300 | ₹4,400 |
| Aug 10 (Sun) | ₹4,900 | ₹3,900 | ₹3,200 |
| Aug 11 (Mon) | ₹3,700 | ₹3,100 | ₹3,000 |
| Aug 12 (Tue) | ₹3,200 | ₹2,900 | ₹2,800 |
Beach destinations like Goa saw major demand spikes, especially around Baga Beach and Calangute.
| Hotel Name | Location | Normal Price | Surge Price (Aug 7–9) | Surge % |
|---|---|---|---|---|
| Seaside Inn | Goa | ₹2,600 | ₹4,200 | +61.5% |
| Ocean Breeze | Goa | ₹3,200 | ₹5,100 | +59.3% |
| Casa Bella | Goa | ₹2,500 | ₹3,900 | +56% |
The second long weekend began on August 15 (Friday), with travelers departing between Aug 14–15 and returning by Aug 18 (Monday).
| Date | Avg. Fare (₹) | Surge from Base |
|---|---|---|
| Aug 13 | ₹2,800 | +4% |
| Aug 14 | ₹4,600 | +64% |
| Aug 15 | ₹5,200 | +85% |
| Aug 16 | ₹4,400 | +57% |
| Aug 17 | ₹3,200 | +14% |
Interestingly, hill station hotels—particularly in Manali—used a "pre-surge discount model" to attract early travelers.
| Hotel Name | Normal Price | Surge Price (Aug 15) | Early Bird Price (Aug 12–13) | Discount % |
|---|---|---|---|---|
| Himalayan Inn | ₹2,500 | ₹3,100 | ₹2,000 | 20% |
| Snowline Stay | ₹2,200 | ₹2,800 | ₹1,800 | 18.1% |
All these insights were made possible using Actowiz Solutions’ Travel Scraping Suite, which includes:
Actowiz’s data provided real business value to partners:
| Client Type | Benefit |
|---|---|
| Airlines | Improved revenue management with surge forecasting |
| Hotel Chains | Filled 20% more rooms with early discount alerts |
| Travel Agencies | Targeted ad campaigns using price-drop signals |
| Tourism Boards | Identified peak routes to promote alternate cities |
Let’s answer the big question: Was August 2025 a price surge season or a discount window?
"Actowiz Solutions gave us real-time visibility into airfare and hotel trends during Raksha Bandhan & Independence Day 2025. Their insights helped us adjust pricing, run timely campaigns, and boost bookings across key routes."
— Revenue Manager, Leading OTA
The twin festivals of Raksha Bandhan and Independence Day created a volatile travel pricing environment, where the early bird truly caught the deal. Using Actowiz Solutions’ scraping technology and dashboards, travel companies gained the upper hand—anticipating consumer movement, responding to demand in real time, and optimizing pricing strategies.
Look Back Analyze historical data to discover patterns, anomalies, and shifts in customer behavior.
Find Insights Use AI to connect data points and uncover market changes. Meanwhile.
Move Forward Predict demand, price shifts, and future opportunities across geographies.
Industry:
Coffee / Beverage / D2C
Result
2x Faster
Smarter product targeting
Operations Manager, Beanly Coffee
✓ Competitive insights from multiple platforms
Industry:
Real Estate
Result
2x Faster
Real-time RERA insights for 20+ states
Data Analyst, Aditya Birla Group
✓ Boosted data acquisition speed by 3×
Industry:
Organic Grocery / FMCG
Result
Improved
competitive benchmarking
Product Manager, 24Mantra Organic
✓ Real-time SKU-level tracking
Industry:
Quick Commerce
Result
2x Faster
Inventory Decisions
Aarav Shah, Senior Data Analyst, Mensa Brands
✓ 28% product availability accuracy
✓ Reduced OOS by 34% in 3 weeks
Industry:
Quick Commerce
Result
3x Faster
improvement in operational efficiency
Business Development Lead,Organic Tattva
✓ Weekly competitor pricing feeds
Industry:
Beverage / D2C
Result
Faster
Trend Detection
Marketing Director, Sleepyowl Coffee
Boosted marketing responsiveness
Industry:
Quick Commerce
Result
Enhanced
stock tracking across SKUs
Growth Analyst, TheBakersDozen.in
✓ Improved rank visibility of top products
Real results from real businesses using Actowiz Solutions
In Stock
₹524
Price Drop + 12 min
in 6 hrs across Lel.6
Price
Drop −12 thr
Improved inventory
visibility & palniring
Actowiz's real-time scraping dashboard helps you monitor stock levels, delivery times, and price drops across Blinkit, Amazon: Zepto & more.
✔ Scraped Data: Price inights Top-slling SKUs
"Actow's helped us reduce out of ststack incidents by 23% within 6 weeks"
✔ Scraped Data, SKU availability, delivery time
With hourly price monitoring, we aligned promotions with competitors, drove 17%
✔ Scraped Data, SKU availability, delivery time
"Actow's helped us reduce out of ststack incidents by 23% within 6 weeks"
✔ Scraped Data, SKU availability, delivery time
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