Latest Insights and Trends in Data Scraping and Analytics

Who's cheaper? Who's better rated? Actowiz Solutions digs into this week's food delivery data to surface platform-level pricing gaps, restaurant rating shifts, delivery fee trends, and discount battles shaping India's food-tech duopoly — with actionable insights for brands, operators, and analysts.

50+

Cities Monitored

22,000+

Restaurants Tracked

1.8M+

Price Points Scraped

4,200+

Rating Shifts Detected

PLATFORM COMPARISON AT A GLANCE

PRICING INTELLIGENCE: WHO WINS THE VALUE WAR?

This week's food delivery data scraping analysis by Actowiz Solutions reveals that Zomato's menu prices averaged 3.8% lower than Swiggy across quick service restaurant (QSR) chains — a narrowing from the 5.1% gap recorded last week. This convergence is not coincidental. Both platforms are in an aggressive phase of market consolidation, deploying targeted discount algorithms that vary by city, cuisine type, time of day, and user ordering history.

In metro cities like Mumbai, Delhi, and Bengaluru, the pricing differential is most pronounced in the fast food and biryani segments, where Zomato's exclusive tie-ups with major chains allow it to offer lower base prices. In Tier-2 cities like Jaipur, Lucknow, and Coimbatore, Swiggy holds a slight pricing edge owing to stronger regional restaurant partnerships and more aggressive delivery fee waivers. Actowiz Solutions' restaurant menu price scraping tools track these city-level nuances in real time, giving hyperlocal pricing intelligence that aggregated national reports miss entirely.

AVG. CUSTOMER RATING BY CUISINE

RATING VOLATILITY AND WHAT IT SIGNALS

Restaurant ratings on Swiggy showed higher weekly volatility this period — 14% of tracked outlets shifted by ±0.3 stars versus only 9% on Zomato. Our restaurant rating analysis suggests this is partly driven by Swiggy's updated rating algorithm, which now weighs delivery experience and packaging quality alongside food quality scores. This creates short-term turbulence for cloud kitchens and single-location restaurants that don't control the full delivery chain.

For restaurant brands and franchise operators, this rating instability represents both a risk and an opportunity. A sudden 0.3-star drop can meaningfully reduce order volume — Actowiz Solutions' data shows an average 7–11% order decline for every 0.2-star reduction in rating. Conversely, brands that proactively optimize packaging and delivery experience can gain ratings ground on competitors who are slower to adapt.

LOYALTY PROGRAMS: GOLD VS ONE — THIS WEEK'S VERDICT

The Zomato Gold vs Swiggy One battle remained tight this week. Swiggy One subscribers received free delivery on 78% of orders placed, while Zomato Gold members benefited on 74% of transactions. However, Zomato's Gold program offered deeper dish-level discounts — averaging 22% off select items versus Swiggy One's 17%. The net effective saving per order was nearly identical at approximately ₹41 for Gold and ₹39 for One, making loyalty program choice largely a function of restaurant catalog preference rather than pure financial value.

Actowiz Solutions' food aggregator data scraping infrastructure tracks loyalty program mechanics, discount structures, and platform promotional calendars in real time across all 50+ monitored cities. For FMCG brands and restaurant chains negotiating platform tie-ups, this intelligence is indispensable for structuring partnership terms that maximise visibility, order volume, and margin simultaneously.

WHY FOOD DELIVERY DATA INTELLIGENCE MATTERS

India's online food delivery market crossed ₹60,000 crore in 2025 and continues to grow at 18% annually. For brands operating in this space, gut instinct and anecdotal observation are no longer sufficient. Actowiz Solutions delivers structured, real-time food delivery competitive intelligence that transforms raw platform data into strategic advantage — from weekly price and rating benchmarks to long-term demand curve modelling and seasonal trend forecasting.