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See how Actowiz Solutions helps Florida grocery retailers monitor pricing trends and competitor SKUs across Amazon Fresh & Walmart for better local strategy.
With its unique blend of year-round tourism, snowbird migration, and urban expansion, Florida's grocery retail market is unlike any other. Supermarkets and FMCG distributors face frequent shifts in demand, with tourists, locals, and seasonal residents driving purchase behavior across different cities.
What keeps retailers up at night?
To stay competitive, retailers must monitor grocery pricing trends and competitor SKUs daily—across ZIP codes, cities, and platforms.
Actowiz Solutions helps Florida-based grocery brands gain control over these dynamics using automated scraping, SKU tracking, and pricing trend analysis.
A Florida grocery chain with over 60 stores needed help addressing three critical challenges
Actowiz deployed a Florida-specific grocery intelligence solution:
Feature | Description |
---|---|
SKU Tracking | Monitor competitor SKU names, prices, availability |
Daily Pricing Updates | Scraped prices from Amazon Fresh & Walmart across Florida ZIPs |
Promo Tag Identification | Track “Rollback”, “Coupon”, “Special Offer” across platforms |
Category-Level Trends | Compare pricing patterns in Dairy, Beverages, Snacks, Pantry, Produce |
ZIP Code-Based Analysis | Regionalized insights for stores in Miami, Tampa, Orlando, Jacksonville |
Alerts + Dashboards | Real-time notifications & Power BI dashboards for pricing teams |
Product | City | Platform | Min Price | Max Price | Promo Tag | Trend |
---|---|---|---|---|---|---|
Chobani Yogurt (4-pack) | Miami | Walmart | $5.29 | $5.79 | Coupon | Slight Rise |
Gatorade 12-Pack (16.9 oz) | Orlando | Amazon Fresh | $8.99 | $9.99 | None | Stable |
Organic Eggs (12 ct) | Tampa | Walmart | $3.48 | $4.19 | Rollback | Decline |
Kellogg’s Corn Flakes (18 oz) | Jacksonville | Amazon Fresh | $3.69 | $3.99 | None | Slight Rise |
Challenge:
Miami stores faced consistent undercutting from Walmart on high-turnover SKUs like yogurt, milk, and fruit juice. Marketing campaigns didn't align with local competitor promotions.
Solution:
Results:
Challenge:
As a private-label snack brand supplying multiple Florida retailers, the brand had no way to benchmark its pricing against competitor SKUs across Amazon Fresh and Walmart.
Solution:
Results:
Challenge:
The startup couldn’t keep up with Amazon Fresh’s constant price adjustments on pantry and produce SKUs in Tampa ZIP codes.
Solution:
Results:
Actowiz ensures:
Metric | Before Actowiz | After Actowiz |
---|---|---|
SKU-Level Price Visibility | 42% | 95% |
Response Time to Price Changes | 2–3 days | Same-day |
Promo Planning Efficiency | Manual, Weekly | Automated, Daily |
Tourist Season Revenue Lift | – | +13% (Q1) |
Weekly Price Drop Detection Rate | 18% | 92% |
"Actowiz helped us finally see what Amazon Fresh and Walmart are doing on a SKU-by-SKU basis. We now react in hours—not days—and our pricing feels in tune with the market."
— Director of Retail Strategy, Florida Grocery Chain
Florida’s grocery retailers operate in a high-velocity pricing environment, driven by weather, tourism, and tech-savvy customers. Without clear visibility into daily pricing trends and competitor SKUs, revenue and reputation are both at risk.
Actowiz Solutions delivers ZIP-level, SKU-specific grocery insights, helping your team make smarter decisions every day.
Whether you’re an enterprise retailer or a fast-growing startup, pricing intelligence is no longer optional—it’s your competitive advantage.