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  • Hyperlocal Grocery Scraping Insights India

Hyperlocal Grocery Intelligence: Real-Time Data from Zepto, Blinkit & BigBasket in 10 Indian Cities

Explore how Actowiz Solutions tracked grocery prices and availability across Zepto, Blinkit & BigBasket for regional pricing strategies.

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Real-Time Regional Insights with Customizable E-commerce Dashboards

Introduction

In India’s fast-growing quick commerce landscape, where prices and stock availability change by the hour, brands struggle to monitor competitive grocery pricing at a hyperlocal level. A national grocery distributor partnered with Actowiz Solutions to solve this gap using web scraping.

The objective? Build a dynamic intelligence system to track product prices, discounts, and stock visibility across Zepto, Blinkit, and BigBasket — city-wise, brand-wise, and even by pin code.

Business Challenge

The client wanted to answer key questions:

  • How do product prices vary by city across platforms?
  • Which platforms offer better margins for listing?
  • How quickly do discounts or stock-outs get reflected?

Their challenges:

  • Inconsistent pricing by region and brand
  • Lack of visibility into real-time availability
  • Manual tracking too slow and limited in scope

The goal: Hyperlocal grocery intelligence across 10 metro & Tier-1 cities.

Cities Covered

The-Client
  • Mumbai
  • Delhi NCR
  • Bengaluru
  • Hyderabad
  • Chennai
  • Pune
  • Ahmedabad
  • Jaipur
  • Kolkata
  • Lucknow

Solution by Actowiz Solutions

The-Client

Actowiz developed a city-wise scraping infrastructure that extracted:

  • Product Names, Variants, Brands
  • Selling Price, MRP, Discount %, Availability
  • Delivery time estimates
  • City and Pin Code Tagging

Schedule: Hourly scraping with daily roll-up reports. Integration: API feed and downloadable dashboards via Google Sheets and Power BI.

Sample Data Extracted

Product Name Platform City MRP Selling Price Discount In Stock ETA
Aashirvaad Atta 5kg Blinkit Mumbai ₹290 ₹265 8.6% Yes 10 min
Amul Milk 1L Zepto Bengaluru ₹62 ₹58 6.4% Yes 8 min
Surf Excel 1kg BigBasket Delhi NCR ₹199 ₹189 5% Yes Next Day
Britannia Bread Blinkit Kolkata ₹40 ₹38 5% Yes 15 min
Maggi 2-Min Noodles Zepto Chennai ₹12 ₹10 16.6% Yes 7 min

Features Implemented

  • City-Wise Data Collection: Tagged and segregated by city using zip code clusters
  • Delivery ETA Tracking: Captured live delivery time displayed by platforms
  • Price Change Alerts: Notified analysts of sudden price fluctuations
  • Offer Banners & Tags: Scraped promotional badges like "Deal of the Day" or "Buy 1 Get 1"

Business Outcomes

1. Accurate Regional Pricing Benchmarks
  • Enabled dynamic pricing updates based on hyperlocal competition
  • Identified cities where pricing was non-competitive
2. Improved Margin Strategy
  • Compared margins between Blinkit vs Zepto vs BigBasket per SKU
  • Optimized pricing recommendations to balance margin and visibility
3. Faster Market Response
  • Monitored time-sensitive flash discounts to react within 1 hour
  • Enabled quicker response to stock-outs by redirecting inventory
4. Competitive Shelf Visibility
  • Helped client compare their product’s display vs competitor SKUs
  • Measured frequency of platform-level promotions

Technology Stack

  • Scrapy for web scraping spiders
  • Selenium for dynamic content and login-based sessions
  • AWS Lambda & S3 for scalable architecture
  • Power BI for client-side reporting
  • Google Sheets API for live team collaboration

Challenges Overcome

  • Location-Based Restrictions: Used rotating residential proxies to simulate access from 10 cities.
  • Captcha & Bot Detection: Bypassed through stealth scraping methods.
  • Product Name Variations: Applied fuzzy matching to group duplicate SKUs across platforms.

Client Testimonial

"Thanks to Actowiz, we now operate with regional-level clarity. Their hyperlocal intelligence helped us improve pricing accuracy, shelf presence, and platform ROI."

— Head of Product Distribution, National Grocery Brand

Conclusion

By tapping into real-time hyperlocal data from Blinkit, Zepto, and BigBasket, Actowiz Solutions gave this grocery client a strategic advantage in a highly fragmented market. The result: optimized margins, smarter pricing, and better decisions — city by city.

If you're a grocery, Q-commerce, or retail brand, hyperlocal data is the new currency — and Actowiz Solutions is your partner to unlock it.

From Raw Data to Real-Time Decisions

All in One Pipeline

Scrape → Structure → Analyze → Visualize
Explore Solutions Get a Custom Demo

Look Back Analyze historical data to discover patterns, anomalies, and shifts in customer behavior.

Find Insights Use AI to connect data points and uncover market changes. Meanwhile.

Move Forward Predict demand, price shifts, and future opportunities across geographies.

Ecommerce
Q-Commerce
Travel & OTA
Food Delivery
Real Estate
Social Media
Trusted by Global Leaders – Secured by International Standards

Industry:

Coffee / Beverage / D2C

Result

2x Faster

Smarter product targeting

★★★★★

“Actowiz Solutions has been instrumental in optimizing our data scraping processes. Their services have provided us with valuable insights into our customer preferences, helping us stay ahead of the competition.”

Operations Manager, Beanly Coffee

✓ Competitive insights from multiple platforms

Industry:

Real Estate

Result

2x Faster

Real-time RERA insights for 20+ states

★★★★★

“Actowiz Solutions provided exceptional RERA Website Data Scraping Solution Service across PAN India, ensuring we received accurate and up-to-date real estate data for our analysis.”

Data Analyst, Aditya Birla Group

✓ Boosted data acquisition speed by 3×

Industry:

Organic Grocery / FMCG

Result

Improved

competitive benchmarking

★★★★★

“With Actowiz Solutions' data scraping, we’ve gained a clear edge in tracking product availability and pricing across various platforms. Their service has been a key to improving our market intelligence.”

Product Manager, 24Mantra Organic

✓ Real-time SKU-level tracking

Industry:

Quick Commerce

Result

2x Faster

Inventory Decisions

★★★★★

“Actowiz Solutions has greatly helped us monitor product availability from top three Quick Commerce brands. Their real-time data and accurate insights have streamlined our inventory management and decision-making process. Highly recommended!”

Aarav Shah, Senior Data Analyst, Mensa Brands

✓ 28% product availability accuracy

✓ Reduced OOS by 34% in 3 weeks

Industry:

Quick Commerce

Result

3x Faster

improvement in operational efficiency

★★★★★

“Actowiz Solutions' data scraping services have helped streamline our processes and improve our operational efficiency. Their expertise has provided us with actionable data to enhance our market positioning.”

Business Development Lead,Organic Tattva

✓ Weekly competitor pricing feeds

Industry:

Beverage / D2C

Result

Faster

Trend Detection

★★★★★

“The data scraping services offered by Actowiz Solutions have been crucial in refining our strategies. They have significantly improved our ability to analyze and respond to market trends quickly.”

Marketing Director, Sleepyowl Coffee

Boosted marketing responsiveness

Industry:

Quick Commerce

Result

Enhanced

stock tracking across SKUs

★★★★★

“Actowiz Solutions provided accurate Product Availability and Ranking Data Collection from 3 Quick Commerce Applications, improving our product visibility and stock management.”

Growth Analyst, TheBakersDozen.in

✓ Improved rank visibility of top products

Trusted by Industry Leaders Worldwide

Real results from real businesses using Actowiz Solutions

★★★★★
'Great value for the money. The expertise you get vs. what you pay makes this a no brainer"
Thomas Gallao
Thomas Galido
Co-Founder / Head of Product at Upright Data Inc.
Product Image
2 min
★★★★★
“I strongly recommend Actowiz Solutions for their outstanding web scraping services. Their team delivered impeccable results with a nice price, ensuring data on time.”
Thomas Gallao
Iulen Ibanez
CEO / Datacy.es
Product Image
1 min
★★★★★
“Actowiz Solutions offered exceptional support with transparency and guidance throughout. Anna and Saga made the process easy for a non-technical user like me. Great service, fair pricing highly recommended!”
Thomas Gallao
Febbin Chacko
-Fin, Small Business Owner
Product Image
1 min

See Actowiz in Action – Real-Time Scraping Dashboard + Success Insights

Blinkit (Delhi NCR)

In Stock
₹524

Amazon USA

Price Drop + 12 min
in 6 hrs across Lel.6

Appzon AirPdos Pro

Price
Drop −12 thr

Zepto (Mumbai)

Improved inventory
visibility & palniring

Monitor Prices, Availability & Trends -Live Across Regions

Actowiz's real-time scraping dashboard helps you monitor stock levels, delivery times, and price drops across Blinkit, Amazon: Zepto & more.

✔ Scraped Data: Price inights Top-slling SKUs

Request Demo Access icon

Our Data Drives Impact - Real Client Stories

Blinkit | India (Relail Partner)

"Actow's helped us reduce out of ststack incidents by 23% within 6 weeks"

✔ Scraped Data, SKU availability, delivery time

US Electronics Seller (Amazon - Walmart)

With hourly price monitoring, we aligned promotions with competitors, drove 17%

✔ Scraped Data, SKU availability, delivery time

Zepto Q Commerce Brand

"Actow's helped us reduce out of ststack incidents by 23% within 6 weeks"

✔ Scraped Data, SKU availability, delivery time

Actowiz Insights Hub

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