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  • Texas Retail Chains Map Online vs In-Store Prices with Actowiz

Case Study: Regional Offer Targeting and Price Mapping in Texas Using Walmart Data – Powered by Actowiz Solutions

Discover how Actowiz Solutions helped Texas retailers map in-store vs online Walmart pricing and optimize regional offers across cities for higher conversions.

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Real-Time Regional Insights with Customizable E-commerce Dashboards

Introduction

Texas is one of the most complex and dynamic markets for big-box retailers. With cities like Dallas, Houston, San Antonio, and Austin housing diverse customer segments and varying purchasing patterns, retailers face a growing challenge: how to localize pricing and offers across regions while maintaining brand consistency.

This case study details how Actowiz Solutions helped a Texas-based retail chain gain competitive insight using Walmart price scraping tracking and comparing in-store vs online pricing across multiple ZIP codes to fuel data-driven regional offers and in-store promotions.

The Challenge

The-Client

The client, a large retailer with over 120 stores across Texas, was facing 3 critical issues:

  • Inconsistent regional pricing: The same product was being undercut by Walmart’s online pricing in some cities and not in others.
  • Lack of visibility into Walmart's ZIP-based price changes: Promotions like “Rollback” and “Special Buy” were triggered based on local stock or demand, but there was no easy way to track them systematically.
  • Disconnect between eCommerce and in-store pricing: Customers often complained about discrepancies between prices seen online and at local stores.

Actowiz Solutions: The Retail Intelligence Platform

Actowiz Solutions deployed a custom Walmart data scraping engine tailored to Texas’s unique retail environment. The solution included:

  • Hourly scraping of Walmart.com by ZIP code (100+ Texas ZIPs)
  • Differentiation of online-only vs in-store prices
  • Product matching using UPC/SKU mapping
  • Dashboards for marketing, pricing, and store managers
  • Automated Slack/email alerts for price shifts

Data Fields Scraped by Actowiz

Key-Solutions
Field Description
Product Title & Brand Example: “Apple AirPods Pro (2nd Gen)”
SKU/UPC For accurate matching with internal product catalog
Online Price (Shipped) Price displayed for online-only delivery
Store Price (Pickup/In-Store) Local in-store price from selected ZIP
Delivery Availability 2-day, Same-day, Standard
Store Availability Local inventory detection
Price Type Indicator Regular, Rollback, Clearance, Special Buy
Timestamp To track dynamic price changes hourly/daily

Sample Data Snapshot – Walmart Price Map (Austin vs Houston)

Product Austin (Online) Austin (In-Store) Houston (Online) Houston (In-Store) Promo Tag
iRobot Roomba i3+ $279.00 $299.00 $269.00 $289.00 Rollback
Samsung 65” Crystal UHD TV $498.00 $479.00 $519.00 $489.00 Special Buy
Organic Avocados (5 ct) $4.97 $5.19 $5.49 $5.49 None

Implementation Timeline

Week 1–2:

  • Client briefing, SKU mapping, city prioritization (Dallas, Houston, Austin, San Antonio)
  • Walmart scraping engine deployed for 50 ZIP codes
  • Data structure aligned with internal ERP for SKU matching

Week 3–4:

  • Dashboard development for pricing and marketing teams
  • ZIP-wise pricing reports and alerts live
  • Baseline competitive gap analysis shared

Month 2–3:

  • Expansion to 100+ ZIP codes
  • Dynamic promotional targeting system live
  • Integration with internal pricing recommendation tool

Key Use Cases Solved

1. Online vs In-Store Price Gaps by ZIP

Insight: Walmart often listed online prices 5–15% cheaper than in-store prices in cities like El Paso and Corpus Christi—affecting foot traffic.

Action: The client adjusted in-store signage to reflect Walmart online pricing and offered instant discounts at POS.

Impact: Reduced in-store price perception complaints by 36% and improved customer trust.

2. Regional Rollback Detection for Electronics

Insight: Dallas saw more frequent Rollbacks on electronics vs. Austin, especially on weekends.

Action: Used rollback detection alerts to sync local billboard and mobile app promotions to match Walmart offers.

Impact: Campaign alignment increased promo engagement by 21% and added $45K in revenue during the first month.

3. Real-Time Grocery Pricing

Insight: Houston grocery SKUs were 8% cheaper on Walmart vs. the client’s store due to clearance tags not visible online.

Action: Triggered automated markdowns in price-sensitive ZIP codes after Walmart discounts were detected.

Impact: Increased same-store grocery sales by 17% across targeted Houston stores.

Dashboard Snapshots Shared With Client Teams

Key-Challenges
  • ZIP-Based Price Variance Map
  • Online vs In-Store Price Gap Chart
  • Product Price History Tracker
  • Suggested Offer Timing Based on Walmart Rollbacks

Technology Stack

  • Python (Scrapy): Walmart page crawling
  • PostgreSQL: Storing ZIP-wise price records
  • Looker / Power BI: Visualization for retail teams
  • Smart Proxy Network: Location-specific data extraction
  • Slack/Email Hooks: For alert automation

Quantified Results After 90 Days

KPI Before Actowiz After Actowiz
Online vs In-Store Price Mismatches 22% 7%
Missed Local Rollback Alerts 80% <5%
Regional Promo ROI 1.6x 2.4x
Weekly Promo Revenue +$94K (↑32%)
Campaign Engagement Rate 18% 28%

Client Feedback

"Actowiz Solutions gave us Walmart-level visibility across Texas without building a full pricing team. Their ZIP-based dashboards let us match prices dynamically and plan campaigns smarter."

— Director of Pricing Strategy, Texas Retail Chain

Compliance & Ethical Practices

Actowiz ensures:

  • Scraping of only public data
  • No interaction with cart, checkout, or login areas
  • Region-specific proxies to access ZIP-level content
  • Respectful scraping intervals with minimal server impact
👉Get Started with Walmart Regional Price Intelligence
Contact Us Today!

Conclusion: Smart Pricing Wins Local Markets

In a state as vast and varied as Texas, there’s no such thing as “one price fits all.” If your in-store price is $5 higher than Walmart’s online offer—your customers already know it.

With Actowiz Solutions, regional retailers can:

  • Detect local pricing gaps in real time
  • Track Walmart’s in-store vs online shifts
  • Respond to Rollbacks and Clearance trends
  • Power hyper-localized promotions for every ZIP code

Hyper-local pricing. Real-time insights. Retail growth.

From Raw Data to Real-Time Decisions

All in One Pipeline

Scrape → Structure → Analyze → Visualize
Explore Solutions Get a Custom Demo

Look Back Analyze historical data to discover patterns, anomalies, and shifts in customer behavior.

Find Insights Use AI to connect data points and uncover market changes. Meanwhile.

Move Forward Predict demand, price shifts, and future opportunities across geographies.

Ecommerce
Q-Commerce
Travel & OTA
Food Delivery
Real Estate
Social Media
Trusted by Global Leaders – Secured by International Standards

Industry:

Coffee / Beverage / D2C

Result

2x Faster

Smarter product targeting

★★★★★

“Actowiz Solutions has been instrumental in optimizing our data scraping processes. Their services have provided us with valuable insights into our customer preferences, helping us stay ahead of the competition.”

Operations Manager, Beanly Coffee

✓ Competitive insights from multiple platforms

Industry:

Real Estate

Result

2x Faster

Real-time RERA insights for 20+ states

★★★★★

“Actowiz Solutions provided exceptional RERA Website Data Scraping Solution Service across PAN India, ensuring we received accurate and up-to-date real estate data for our analysis.”

Data Analyst, Aditya Birla Group

✓ Boosted data acquisition speed by 3×

Industry:

Organic Grocery / FMCG

Result

Improved

competitive benchmarking

★★★★★

“With Actowiz Solutions' data scraping, we’ve gained a clear edge in tracking product availability and pricing across various platforms. Their service has been a key to improving our market intelligence.”

Product Manager, 24Mantra Organic

✓ Real-time SKU-level tracking

Industry:

Quick Commerce

Result

2x Faster

Inventory Decisions

★★★★★

“Actowiz Solutions has greatly helped us monitor product availability from top three Quick Commerce brands. Their real-time data and accurate insights have streamlined our inventory management and decision-making process. Highly recommended!”

Aarav Shah, Senior Data Analyst, Mensa Brands

✓ 28% product availability accuracy

✓ Reduced OOS by 34% in 3 weeks

Industry:

Quick Commerce

Result

3x Faster

improvement in operational efficiency

★★★★★

“Actowiz Solutions' data scraping services have helped streamline our processes and improve our operational efficiency. Their expertise has provided us with actionable data to enhance our market positioning.”

Business Development Lead,Organic Tattva

✓ Weekly competitor pricing feeds

Industry:

Beverage / D2C

Result

Faster

Trend Detection

★★★★★

“The data scraping services offered by Actowiz Solutions have been crucial in refining our strategies. They have significantly improved our ability to analyze and respond to market trends quickly.”

Marketing Director, Sleepyowl Coffee

Boosted marketing responsiveness

Industry:

Quick Commerce

Result

Enhanced

stock tracking across SKUs

★★★★★

“Actowiz Solutions provided accurate Product Availability and Ranking Data Collection from 3 Quick Commerce Applications, improving our product visibility and stock management.”

Growth Analyst, TheBakersDozen.in

✓ Improved rank visibility of top products

Trusted by Industry Leaders Worldwide

Real results from real businesses using Actowiz Solutions

★★★★★
'Great value for the money. The expertise you get vs. what you pay makes this a no brainer"
Thomas Gallao
Thomas Galido
Co-Founder / Head of Product at Upright Data Inc.
Product Image
2 min
★★★★★
“I strongly recommend Actowiz Solutions for their outstanding web scraping services. Their team delivered impeccable results with a nice price, ensuring data on time.”
Thomas Gallao
Iulen Ibanez
CEO / Datacy.es
Product Image
1 min
★★★★★
“Actowiz Solutions offered exceptional support with transparency and guidance throughout. Anna and Saga made the process easy for a non-technical user like me. Great service, fair pricing highly recommended!”
Thomas Gallao
Febbin Chacko
-Fin, Small Business Owner
Product Image
1 min

See Actowiz in Action – Real-Time Scraping Dashboard + Success Insights

Blinkit (Delhi NCR)

In Stock
₹524

Amazon USA

Price Drop + 12 min
in 6 hrs across Lel.6

Appzon AirPdos Pro

Price
Drop −12 thr

Zepto (Mumbai)

Improved inventory
visibility & palniring

Monitor Prices, Availability & Trends -Live Across Regions

Actowiz's real-time scraping dashboard helps you monitor stock levels, delivery times, and price drops across Blinkit, Amazon: Zepto & more.

✔ Scraped Data: Price inights Top-slling SKUs

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Our Data Drives Impact - Real Client Stories

Blinkit | India (Relail Partner)

"Actow's helped us reduce out of ststack incidents by 23% within 6 weeks"

✔ Scraped Data, SKU availability, delivery time

US Electronics Seller (Amazon - Walmart)

With hourly price monitoring, we aligned promotions with competitors, drove 17%

✔ Scraped Data, SKU availability, delivery time

Zepto Q Commerce Brand

"Actow's helped us reduce out of ststack incidents by 23% within 6 weeks"

✔ Scraped Data, SKU availability, delivery time

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