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GeoIp2\Model\City Object
(
    [city:protected] => GeoIp2\Record\City Object
        (
            [validAttributes:protected] => Array
                (
                    [0] => confidence
                    [1] => geonameId
                    [2] => names
                )

            [locales:GeoIp2\Record\AbstractPlaceRecord:private] => Array
                (
                    [0] => en
                )

            [record:GeoIp2\Record\AbstractRecord:private] => Array
                (
                    [geoname_id] => 4509177
                    [names] => Array
                        (
                            [de] => Columbus
                            [en] => Columbus
                            [es] => Columbus
                            [fr] => Columbus
                            [ja] => コロンバス
                            [pt-BR] => Columbus
                            [ru] => Колумбус
                            [zh-CN] => 哥伦布
                        )

                )

        )

    [location:protected] => GeoIp2\Record\Location Object
        (
            [validAttributes:protected] => Array
                (
                    [0] => averageIncome
                    [1] => accuracyRadius
                    [2] => latitude
                    [3] => longitude
                    [4] => metroCode
                    [5] => populationDensity
                    [6] => postalCode
                    [7] => postalConfidence
                    [8] => timeZone
                )

            [record:GeoIp2\Record\AbstractRecord:private] => Array
                (
                    [accuracy_radius] => 20
                    [latitude] => 39.9625
                    [longitude] => -83.0061
                    [metro_code] => 535
                    [time_zone] => America/New_York
                )

        )

    [postal:protected] => GeoIp2\Record\Postal Object
        (
            [validAttributes:protected] => Array
                (
                    [0] => code
                    [1] => confidence
                )

            [record:GeoIp2\Record\AbstractRecord:private] => Array
                (
                    [code] => 43215
                )

        )

    [subdivisions:protected] => Array
        (
            [0] => GeoIp2\Record\Subdivision Object
                (
                    [validAttributes:protected] => Array
                        (
                            [0] => confidence
                            [1] => geonameId
                            [2] => isoCode
                            [3] => names
                        )

                    [locales:GeoIp2\Record\AbstractPlaceRecord:private] => Array
                        (
                            [0] => en
                        )

                    [record:GeoIp2\Record\AbstractRecord:private] => Array
                        (
                            [geoname_id] => 5165418
                            [iso_code] => OH
                            [names] => Array
                                (
                                    [de] => Ohio
                                    [en] => Ohio
                                    [es] => Ohio
                                    [fr] => Ohio
                                    [ja] => オハイオ州
                                    [pt-BR] => Ohio
                                    [ru] => Огайо
                                    [zh-CN] => 俄亥俄州
                                )

                        )

                )

        )

    [continent:protected] => GeoIp2\Record\Continent Object
        (
            [validAttributes:protected] => Array
                (
                    [0] => code
                    [1] => geonameId
                    [2] => names
                )

            [locales:GeoIp2\Record\AbstractPlaceRecord:private] => Array
                (
                    [0] => en
                )

            [record:GeoIp2\Record\AbstractRecord:private] => Array
                (
                    [code] => NA
                    [geoname_id] => 6255149
                    [names] => Array
                        (
                            [de] => Nordamerika
                            [en] => North America
                            [es] => Norteamérica
                            [fr] => Amérique du Nord
                            [ja] => 北アメリカ
                            [pt-BR] => América do Norte
                            [ru] => Северная Америка
                            [zh-CN] => 北美洲
                        )

                )

        )

    [country:protected] => GeoIp2\Record\Country Object
        (
            [validAttributes:protected] => Array
                (
                    [0] => confidence
                    [1] => geonameId
                    [2] => isInEuropeanUnion
                    [3] => isoCode
                    [4] => names
                )

            [locales:GeoIp2\Record\AbstractPlaceRecord:private] => Array
                (
                    [0] => en
                )

            [record:GeoIp2\Record\AbstractRecord:private] => Array
                (
                    [geoname_id] => 6252001
                    [iso_code] => US
                    [names] => Array
                        (
                            [de] => USA
                            [en] => United States
                            [es] => Estados Unidos
                            [fr] => États Unis
                            [ja] => アメリカ
                            [pt-BR] => EUA
                            [ru] => США
                            [zh-CN] => 美国
                        )

                )

        )

    [locales:protected] => Array
        (
            [0] => en
        )

    [maxmind:protected] => GeoIp2\Record\MaxMind Object
        (
            [validAttributes:protected] => Array
                (
                    [0] => queriesRemaining
                )

            [record:GeoIp2\Record\AbstractRecord:private] => Array
                (
                )

        )

    [registeredCountry:protected] => GeoIp2\Record\Country Object
        (
            [validAttributes:protected] => Array
                (
                    [0] => confidence
                    [1] => geonameId
                    [2] => isInEuropeanUnion
                    [3] => isoCode
                    [4] => names
                )

            [locales:GeoIp2\Record\AbstractPlaceRecord:private] => Array
                (
                    [0] => en
                )

            [record:GeoIp2\Record\AbstractRecord:private] => Array
                (
                    [geoname_id] => 6252001
                    [iso_code] => US
                    [names] => Array
                        (
                            [de] => USA
                            [en] => United States
                            [es] => Estados Unidos
                            [fr] => États Unis
                            [ja] => アメリカ
                            [pt-BR] => EUA
                            [ru] => США
                            [zh-CN] => 美国
                        )

                )

        )

    [representedCountry:protected] => GeoIp2\Record\RepresentedCountry Object
        (
            [validAttributes:protected] => Array
                (
                    [0] => confidence
                    [1] => geonameId
                    [2] => isInEuropeanUnion
                    [3] => isoCode
                    [4] => names
                    [5] => type
                )

            [locales:GeoIp2\Record\AbstractPlaceRecord:private] => Array
                (
                    [0] => en
                )

            [record:GeoIp2\Record\AbstractRecord:private] => Array
                (
                )

        )

    [traits:protected] => GeoIp2\Record\Traits Object
        (
            [validAttributes:protected] => Array
                (
                    [0] => autonomousSystemNumber
                    [1] => autonomousSystemOrganization
                    [2] => connectionType
                    [3] => domain
                    [4] => ipAddress
                    [5] => isAnonymous
                    [6] => isAnonymousProxy
                    [7] => isAnonymousVpn
                    [8] => isHostingProvider
                    [9] => isLegitimateProxy
                    [10] => isp
                    [11] => isPublicProxy
                    [12] => isResidentialProxy
                    [13] => isSatelliteProvider
                    [14] => isTorExitNode
                    [15] => mobileCountryCode
                    [16] => mobileNetworkCode
                    [17] => network
                    [18] => organization
                    [19] => staticIpScore
                    [20] => userCount
                    [21] => userType
                )

            [record:GeoIp2\Record\AbstractRecord:private] => Array
                (
                    [ip_address] => 216.73.216.184
                    [prefix_len] => 22
                    [network] => 216.73.216.0/22
                )

        )

    [raw:protected] => Array
        (
            [city] => Array
                (
                    [geoname_id] => 4509177
                    [names] => Array
                        (
                            [de] => Columbus
                            [en] => Columbus
                            [es] => Columbus
                            [fr] => Columbus
                            [ja] => コロンバス
                            [pt-BR] => Columbus
                            [ru] => Колумбус
                            [zh-CN] => 哥伦布
                        )

                )

            [continent] => Array
                (
                    [code] => NA
                    [geoname_id] => 6255149
                    [names] => Array
                        (
                            [de] => Nordamerika
                            [en] => North America
                            [es] => Norteamérica
                            [fr] => Amérique du Nord
                            [ja] => 北アメリカ
                            [pt-BR] => América do Norte
                            [ru] => Северная Америка
                            [zh-CN] => 北美洲
                        )

                )

            [country] => Array
                (
                    [geoname_id] => 6252001
                    [iso_code] => US
                    [names] => Array
                        (
                            [de] => USA
                            [en] => United States
                            [es] => Estados Unidos
                            [fr] => États Unis
                            [ja] => アメリカ
                            [pt-BR] => EUA
                            [ru] => США
                            [zh-CN] => 美国
                        )

                )

            [location] => Array
                (
                    [accuracy_radius] => 20
                    [latitude] => 39.9625
                    [longitude] => -83.0061
                    [metro_code] => 535
                    [time_zone] => America/New_York
                )

            [postal] => Array
                (
                    [code] => 43215
                )

            [registered_country] => Array
                (
                    [geoname_id] => 6252001
                    [iso_code] => US
                    [names] => Array
                        (
                            [de] => USA
                            [en] => United States
                            [es] => Estados Unidos
                            [fr] => États Unis
                            [ja] => アメリカ
                            [pt-BR] => EUA
                            [ru] => США
                            [zh-CN] => 美国
                        )

                )

            [subdivisions] => Array
                (
                    [0] => Array
                        (
                            [geoname_id] => 5165418
                            [iso_code] => OH
                            [names] => Array
                                (
                                    [de] => Ohio
                                    [en] => Ohio
                                    [es] => Ohio
                                    [fr] => Ohio
                                    [ja] => オハイオ州
                                    [pt-BR] => Ohio
                                    [ru] => Огайо
                                    [zh-CN] => 俄亥俄州
                                )

                        )

                )

            [traits] => Array
                (
                    [ip_address] => 216.73.216.184
                    [prefix_len] => 22
                )

        )

)
 country : United States
 city : Columbus
US
Array
(
    [as_domain] => amazon.com
    [as_name] => Amazon.com, Inc.
    [asn] => AS16509
    [continent] => North America
    [continent_code] => NA
    [country] => United States
    [country_code] => US
)
How-AI-Web-Scraping-Transformed-FMCG-Black-01

Introduction

Black Friday, the most anticipated shopping event of the year, represents a critical period for retail and FMCG (Fast-Moving Consumer Goods) brands. To maintain a competitive edge, businesses must navigate dynamic pricing, inventory shifts, and aggressive discount strategies. Actowiz Solutions leveraged AI Web Scraping to provide FMCG brands with real-time price tracking and insights into competitors' discounts, allowing them to make data-driven decisions during this high-stakes season.

Challenges Faced by FMCG Brands

Challenges

Black Friday presents unique challenges for FMCG brands:

  • 1. Dynamic Pricing for FMCG: Competitors frequently change their prices, making it difficult to track and respond in real time.

  • 2. Promotional Complexity: Discounts and promotions vary widely across regions, product categories, and platforms.

  • 3. Volume of Data: Monitoring competitors across multiple e-commerce platforms generates a vast amount of data.

  • 4. Manual Monitoring: Traditional methods of competitor price monitoring are time-consuming and prone to errors.

These challenges underscore the need for an automated, scalable solution to provide actionable insights quickly and accurately.

Actowiz Solutions: A Game-Changing Approach

Key-Features-of-the-Solution

Actowiz Solutions employed cutting-edge AI-Powered Web Scraping technology to address these challenges. By extracting data from thousands of e-commerce websites and aggregators, the solution provided real-time visibility into competitors' Black Friday promotions for FMCG, pricing strategies , and stock availability.

Key Features of the Solution
  • 1. Real-Time Data Collection: Scraped data from e-commerce platforms, including Amazon, Walmart, Target, and regional grocery websites.

  • 2. Real-Time Price Tracking: Monitored product prices at regular intervals to identify price fluctuations.

  • 3. Promotional Analysis Tools: Analyzed discount patterns, coupon codes, and bundled offers.

  • 4. Competitive Benchmarking for FMCG Compared competitors' offerings against the client’s products to highlight areas of opportunity.

  • 5. Custom Dashboards: Delivered insights through easy-to-use dashboards with visual analytics.

Implementation Process

Implementation
1. Understanding Client Requirements

Actowiz Solutions began by collaborating closely with FMCG clients to identify key products, competitors, and target e-commerce platforms. This ensured that the data collected aligned with the clients’ strategic goals.

2. Setting Up Web Scraping Pipelines

The team developed customized scraping pipelines tailored to each e-commerce platform’s structure and data points. Compliance with legal and ethical web scraping practices was a top priority.

3. Data Processing and Analysis

Raw data was processed to remove duplicates and errors. Advanced analytics models were applied to identify trends, such as:

  • Black Friday Data Insights: Highlighting items with the steepest price cuts.

  • Retail Pricing Optimization: Identifying patterns in competitors’ discount timing and duration.

4. Visualization and Reporting

Insights were presented through interactive dashboards, enabling clients to:

  • View real-time competitor analysis.

  • Monitor top-performing competitors.

  • Adjust their pricing strategies dynamically.

Outcomes and Benefits

Outcomes-and-Benefits-01
1. Enhanced Competitive Edge

With real-time insights, FMCG brands adjusted their pricing and promotions to match or outperform competitors. This responsiveness significantly improved their market position.

2. Increased Sales During Black Friday

By aligning their strategies with competitors’ Black Friday discount trends, clients maximized their sales during Black Friday. One client reported a 25% increase in revenue compared to the previous year.

3. Customer Retention During Black Friday

Targeted promotions and competitive pricing helped brands retain existing customers while attracting new ones. Personalized offers based on competitor insights boosted customer loyalty.

4. Operational Efficiency

process saved considerable time and resources. Clients could focus on strategy rather than manual monitoring.

Client Testimonial

"Actowiz Solutions' AI-Powered Web Scraping transformed the way we approached Black Friday. The real-time competitor analysis and pricing insights enabled us to make informed decisions instantly. Thanks to their support, we achieved a 30% increase in revenue and outperformed our biggest competitors. Their solution is truly a game-changer for FMCG brands during high-stakes seasons."

— Director of Strategy, Leading Beverage Brand

Client Success Story: A Leading Beverage Brand

Solution-Implementation
Background

A leading beverage brand partnered with Actowiz Solutions to monitor competitors’ pricing and promotions during Black Friday. The brand operated across multiple regions, including the USA, UK, and Germany.

Solution Implementation

Actowiz set up web scraping pipelines to monitor key competitors across regional e-commerce platforms. The collected data included:

  • Product prices

  • Discount percentages

  • Bundle offers

  • Stock availability

Results

The brand:

  • Identified competitors’ top-selling products.

  • Launched competitive discounts on high-demand items.

  • Achieved a 30% increase in market share during Black Friday.

Technical Innovations

Actowiz Solutions’ technology incorporated:

  • AI-Powered Algorithms: Enhanced data extraction accuracy and speed.

  • Geo-Targeting: Collected localized data to address regional market nuances.

  • Scalable Infrastructure: Handled high volumes of data during peak Black Friday traffic.

Ethical Considerations

Actowiz adhered to strict ethical guidelines, ensuring compliance with e-commerce platforms’ terms of service. Data collection focused exclusively on publicly available information.

Conclusion

Through AI Web Scraping, Actowiz Solutions empowered FMCG brands to stay ahead of the competition during Black Friday. Real-time insights into competitors’ dynamic pricing for FMCG enabled clients to make informed decisions, boost sales, and enhance customer loyalty. This case study highlights the transformative power of data in shaping FMCG Black Friday strategies , particularly during critical sales events.

Contact Actowiz Solutions today to discover how our AI web scraping services can drive your success!

From Raw Data to Real-Time Decisions

All in One Pipeline

Scrape Structure Analyze Visualize

Look Back Analyze historical data to discover patterns, anomalies, and shifts in customer behavior.

Find Insights Use AI to connect data points and uncover market changes. Meanwhile.

Move Forward Predict demand, price shifts, and future opportunities across geographies.

Industry:

Coffee / Beverage / D2C

Result

2x Faster

Smarter product targeting

★★★★★

“Actowiz Solutions has been instrumental in optimizing our data scraping processes. Their services have provided us with valuable insights into our customer preferences, helping us stay ahead of the competition.”

Operations Manager, Beanly Coffee

✓ Competitive insights from multiple platforms

Industry:

Real Estate

Result

2x Faster

Real-time RERA insights for 20+ states

★★★★★

“Actowiz Solutions provided exceptional RERA Website Data Scraping Solution Service across PAN India, ensuring we received accurate and up-to-date real estate data for our analysis.”

Data Analyst, Aditya Birla Group

✓ Boosted data acquisition speed by 3×

Industry:

Organic Grocery / FMCG

Result

Improved

competitive benchmarking

★★★★★

“With Actowiz Solutions' data scraping, we’ve gained a clear edge in tracking product availability and pricing across various platforms. Their service has been a key to improving our market intelligence.”

Product Manager, 24Mantra Organic

✓ Real-time SKU-level tracking

Industry:

Quick Commerce

Result

2x Faster

Inventory Decisions

★★★★★

“Actowiz Solutions has greatly helped us monitor product availability from top three Quick Commerce brands. Their real-time data and accurate insights have streamlined our inventory management and decision-making process. Highly recommended!”

Aarav Shah, Senior Data Analyst, Mensa Brands

✓ 28% product availability accuracy

✓ Reduced OOS by 34% in 3 weeks

Industry:

Quick Commerce

Result

3x Faster

improvement in operational efficiency

★★★★★

“Actowiz Solutions' data scraping services have helped streamline our processes and improve our operational efficiency. Their expertise has provided us with actionable data to enhance our market positioning.”

Business Development Lead,Organic Tattva

✓ Weekly competitor pricing feeds

Industry:

Beverage / D2C

Result

Faster

Trend Detection

★★★★★

“The data scraping services offered by Actowiz Solutions have been crucial in refining our strategies. They have significantly improved our ability to analyze and respond to market trends quickly.”

Marketing Director, Sleepyowl Coffee

Boosted marketing responsiveness

Industry:

Quick Commerce

Result

Enhanced

stock tracking across SKUs

★★★★★

“Actowiz Solutions provided accurate Product Availability and Ranking Data Collection from 3 Quick Commerce Applications, improving our product visibility and stock management.”

Growth Analyst, TheBakersDozen.in

✓ Improved rank visibility of top products

Trusted by Industry Leaders Worldwide

Real results from real businesses using Actowiz Solutions

★★★★★
'Great value for the money. The expertise you get vs. what you pay makes this a no brainer"
Thomas Gallao
Thomas Galido
Co-Founder / Head of Product at Upright Data Inc.
Product Image
2 min
★★★★★
“I strongly recommend Actowiz Solutions for their outstanding web scraping services. Their team delivered impeccable results with a nice price, ensuring data on time.”
Thomas Gallao
Iulen Ibanez
CEO / Datacy.es
Product Image
1 min
★★★★★
“Actowiz Solutions offered exceptional support with transparency and guidance throughout. Anna and Saga made the process easy for a non-technical user like me. Great service, fair pricing highly recommended!”
Thomas Gallao
Febbin Chacko
-Fin, Small Business Owner
Product Image
1 min

See Actowiz in Action – Real-Time Scraping Dashboard + Success Insights

Blinkit (Delhi NCR)

In Stock
₹524

Amazon USA

Price Drop + 12 min
in 6 hrs across Lel.6

Appzon AirPdos Pro

Price
Drop −12 thr

Zepto (Mumbai)

Improved inventory
visibility & planning

Monitor Prices, Availability & Trends -Live Across Regions

Actowiz's real-time scraping dashboard helps you monitor stock levels, delivery times, and price drops across Blinkit, Amazon: Zepto & more.

✔ Scraped Data: Price Insights Top-selling SKUs

Our Data Drives Impact - Real Client Stories

Blinkit | India (Retail Partner)

"Actowiz's helped us reduce out of stock incidents by 23% within 6 weeks"

✔ Scraped Data, SKU availability, delivery time

US Electronics Seller (Amazon - Walmart)

With hourly price monitoring, we aligned promotions with competitors, drove 17%

✔ Scraped Data, SKU availability, delivery time

Zepto Q Commerce Brand

"Actowiz's helped us reduce out of stock incidents by 23% within 6 weeks"

✔ Scraped Data, SKU availability, delivery time

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