Key Highlights

With an enormous growth in the online food ordering industry, an American fast-casual chain needed to add data and analytics to a menu to find insights about their performances across different food delivery apps and impacts of main KPIs on the sales.

  • Advertising Efficiency Analysis: Insights of the ROI provided on the ad spends across different Food Delivery apps
  • Availability Analysis: Effect on sales if outlets were “not available for orders”
  • Delivery Analysis: Understand the association between sales volumes and delivery time
  • Discoverability Analysis: How page rankings of search results have impacted the outlet discoverability
  • Ratings & Review Analysis: How online ratings & reviews have shaped customer insights & sales
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