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  • Tesco vs ASDA vs Sainsburys: Weekly Grocery Discount Tracker

Tracking Weekly Grocery Discounts Across Tesco, ASDA & Sainsbury’s Powered by Actowiz Solutions

Discover how Actowiz Solutions tracks weekly grocery discounts across Tesco, ASDA, and Sainsbury's to help brands analyze pricing strategies and boost retail performance.

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Real-Time Regional Insights with Customizable E-commerce Dashboards

Introduction: The Battle for Grocery Bargains in the UK

In the United Kingdom, the grocery retail landscape is fiercely competitive. Giants like Tesco, ASDA, and Sainsbury’s constantly adjust prices, launch flash promotions, and reprice private label products in response to one another. For manufacturers, suppliers, and pricing teams, staying aligned with this ever-changing discount environment is both critical and complex.

That’s why global brands are relying on Actowiz Solutions to track and analyze weekly grocery discounts in real time.

This case study explores how Actowiz Solutions helped a multinational FMCG brand build a data-driven pricing intelligence system using grocery data scraped from the UK’s top three retailers — enabling them to identify trends, act faster, and win on shelf.

The Challenge: Manual Price Tracking Fails at Scale

The-Client

The client — a global snack and beverage manufacturer — was launching multiple products across UK supermarkets and faced several pricing challenges:

Key Pain Points:
  • Inconsistent visibility into weekly discount patterns
  • Lack of competitor benchmarking (brand vs private label)
  • Manual Excel tracking from public websites — time-consuming and error-prone
  • No visibility into regional pricing differences across stores

They needed a solution that could:

  • Track weekly promotions, discounts, and pricing shifts for specific SKUs
  • Cover Tesco, ASDA, and Sainsbury’s comprehensively
  • Provide structured data and trend reports every week
  • Include historical comparisons and price change triggers

The Actowiz Solution: Weekly UK Supermarket Scraping System

The-Client

To address the challenge, Actowiz Solutions deployed a custom web scraping pipeline tailored for the UK grocery market.

Platforms Covered:
  • Tesco.com – including Clubcard Prices
  • ASDA.com – including Rollback & multibuy offers
  • Sainsburys.co.uk – including Nectar card savings
🔧 Our Multi-Layered Approach:
1. SKU & Variant Normalization

We matched client products and competitor SKUs across the three retailers, accounting for:

  • Pack sizes (e.g., 6-pack vs 12-pack)
  • Branded vs private label
  • Multibuy or bundle formats
2. Weekly Scraping Scheduler

We scheduled crawlers to run every Friday to capture:

  • Weekend discounts
  • Loyalty card offers
  • Time-limited flash deals
3. Promotions & Discount Detection

Each product entry included:

  • Original price
  • Discounted price
  • % discount
  • Promotion type (e.g., “2 for £3” or “£1 off”)
  • Start and end date (when visible)
4. Retailer-Specific Tag Parsing

Retailers like Tesco and Sainsbury’s use custom HTML structures for promotions. We built parsers to extract:

  • Nectar / Clubcard offers
  • Multibuy details
  • “Rollback” vs “Everyday Low Price” flags
5. Delivery Zone Emulation (Advanced Layer)

For deeper insights, we emulated store locations in London, Manchester, and Birmingham to detect regional price variations (optional for brands with zonal strategies).

Sample Dataset – Price Comparison Table

Here’s an example of weekly grocery pricing for a sample soft drink SKU across the three retailers:

Week Product Tesco (Clubcard) ASDA (Rollback) Sainsbury’s (Nectar)
Jul 1–7 Lemonade 1.5L £1.25 → £1.00 (20% off) £1.30 → £1.10 (15% off) £1.20 → £1.00 (17% off)
Jul 8–14 Lemonade 1.5L £1.25 → £0.95 (24% off) £1.30 → £1.10 (15% off) £1.20 → £1.00 (17% off)
Jul 15–21 Lemonade 1.5L £1.25 (no offer) £1.30 → £1.05 (19% off) £1.20 → £1.00 (17% off)

Insight: Tesco had a temporary deeper discount in Week 2, while ASDA maintained a consistent rollback and Sainsbury’s ran a stable Nectar promotion across all weeks.

Chart: Discount Pattern Trends

The-Client

plaintext

CopyEdit

Chart Title: % Weekly Discount Trends (Soft Drink SKU)

X-axis: Weeks (Jul 1–Jul 21)

Y-axis: Discount %

Lines:

- Tesco (Clubcard)

- ASDA (Rollback)

- Sainsbury’s (Nectar)

Insight: Tesco often initiates deeper short-term discounts, while ASDA maintains stable rollbacks. Sainsbury’s uses loyalty-linked savings with modest but steady percentages.

Strategic Impact for the Brand

After implementing Actowiz’s solution, the client was able to:

Benefits Delivered:
Area Pre-Actowiz Post-Actowiz
Discount Tracking Manual, reactive Automated, weekly
Regional Visibility London-only Multi-city: London, Manchester, Birmingham
Price Match Reaction Time 7–10 days Within 48 hours
Promo Planning Static Dynamic, data-backed
Competitor Intelligence Generic SKU-level accuracy

Use Cases Enabled

Promo Planning

Marketing teams aligned campaign budgets based on competitor activity — launching deeper discounts where needed.

Retail Negotiation

Sales teams used weekly trend reports to negotiate better positioning with Tesco buyers and justify pricing with ASDA category heads.

Regional Stock Management

Supply chain teams reallocated inventory when price drops triggered regional spikes in demand — saving overstocking in low-performing zones.

Pricing War Response

When ASDA launched a surprise rollback in Week 3, the brand launched a reactive 2-for-£2.50 bundle on Tesco within 72 hours — a move supported by Actowiz's rapid alert trigger.

Additional Retail Data Tracked

To enrich insights, Actowiz also scraped:

  • Nutritional info and labels
  • Product descriptions and images
  • Ratings & reviews (to detect price-satisfaction gaps)
  • Availability/stockout notices in select areas

This allowed category managers to match price drops with consumer sentiment and shelf dynamics.

Expansion Plans

Actowiz is now replicating this model in:

Country Retailers
🇩🇪 Germany Lidl, REWE, Kaufland
🇫🇷 France Carrefour, Intermarché
🇪🇸 Spain Mercadona, El Corte Inglés

And for UK expansion:

  • Morrisons & Iceland data scraping in Q3 2025
  • Ocado online-only analysis by Q4 2025

Reporting Format

Clients receive:

  • Weekly pricing dashboards (Power BI or Google Data Studio)
  • Automated email digests every Monday
  • CSV/Excel exports with custom SKU tags
  • Discount alert triggers via Slack or Teams

Takeaways

1. Discount Depth ≠ Sales Success

Even a 5% discount advantage can capture shelf space — if executed regionally and timed right.

2. Weekly Tracking Beats Monthly Averages

Retailers change prices weekly, sometimes bi-weekly. Acting on stale data means lost opportunities.

3. Clubcard, Rollback & Nectar Have Different Strategies

Understanding the mechanism of discounting matters as much as the percentage.

4. Historical Trends Predict Future Behavior

With 6 months of data, brands can anticipate pricing patterns and run seasonal promotions proactively.

Conclusion

In a market where pence make a difference, tracking grocery pricing is no longer optional — it's strategic. Actowiz Solutions empowers brands with real-time, weekly price benchmarking across Tesco, ASDA, and Sainsbury’s, transforming guesswork into a competitive edge.

From product managers and retail leads to pricing analysts, our clients gain deep, actionable intelligence at the right time, every time.

From Raw Data to Real-Time Decisions

All in One Pipeline

Scrape → Structure → Analyze → Visualize
Explore Solutions Get a Custom Demo

Look Back Analyze historical data to discover patterns, anomalies, and shifts in customer behavior.

Find Insights Use AI to connect data points and uncover market changes. Meanwhile.

Move Forward Predict demand, price shifts, and future opportunities across geographies.

Ecommerce
Q-Commerce
Travel & OTA
Food Delivery
Real Estate
Social Media
Trusted by Global Leaders – Secured by International Standards

Industry:

Coffee / Beverage / D2C

Result

2x Faster

Smarter product targeting

★★★★★

“Actowiz Solutions has been instrumental in optimizing our data scraping processes. Their services have provided us with valuable insights into our customer preferences, helping us stay ahead of the competition.”

Operations Manager, Beanly Coffee

✓ Competitive insights from multiple platforms

Industry:

Real Estate

Result

2x Faster

Real-time RERA insights for 20+ states

★★★★★

“Actowiz Solutions provided exceptional RERA Website Data Scraping Solution Service across PAN India, ensuring we received accurate and up-to-date real estate data for our analysis.”

Data Analyst, Aditya Birla Group

✓ Boosted data acquisition speed by 3×

Industry:

Organic Grocery / FMCG

Result

Improved

competitive benchmarking

★★★★★

“With Actowiz Solutions' data scraping, we’ve gained a clear edge in tracking product availability and pricing across various platforms. Their service has been a key to improving our market intelligence.”

Product Manager, 24Mantra Organic

✓ Real-time SKU-level tracking

Industry:

Quick Commerce

Result

2x Faster

Inventory Decisions

★★★★★

“Actowiz Solutions has greatly helped us monitor product availability from top three Quick Commerce brands. Their real-time data and accurate insights have streamlined our inventory management and decision-making process. Highly recommended!”

Aarav Shah, Senior Data Analyst, Mensa Brands

✓ 28% product availability accuracy

✓ Reduced OOS by 34% in 3 weeks

Industry:

Quick Commerce

Result

3x Faster

improvement in operational efficiency

★★★★★

“Actowiz Solutions' data scraping services have helped streamline our processes and improve our operational efficiency. Their expertise has provided us with actionable data to enhance our market positioning.”

Business Development Lead,Organic Tattva

✓ Weekly competitor pricing feeds

Industry:

Beverage / D2C

Result

Faster

Trend Detection

★★★★★

“The data scraping services offered by Actowiz Solutions have been crucial in refining our strategies. They have significantly improved our ability to analyze and respond to market trends quickly.”

Marketing Director, Sleepyowl Coffee

Boosted marketing responsiveness

Industry:

Quick Commerce

Result

Enhanced

stock tracking across SKUs

★★★★★

“Actowiz Solutions provided accurate Product Availability and Ranking Data Collection from 3 Quick Commerce Applications, improving our product visibility and stock management.”

Growth Analyst, TheBakersDozen.in

✓ Improved rank visibility of top products

Trusted by Industry Leaders Worldwide

Real results from real businesses using Actowiz Solutions

★★★★★
'Great value for the money. The expertise you get vs. what you pay makes this a no brainer"
Thomas Gallao
Thomas Galido
Co-Founder / Head of Product at Upright Data Inc.
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2 min
★★★★★
“I strongly recommend Actowiz Solutions for their outstanding web scraping services. Their team delivered impeccable results with a nice price, ensuring data on time.”
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Iulen Ibanez
CEO / Datacy.es
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1 min
★★★★★
“Actowiz Solutions offered exceptional support with transparency and guidance throughout. Anna and Saga made the process easy for a non-technical user like me. Great service, fair pricing highly recommended!”
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Febbin Chacko
-Fin, Small Business Owner
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1 min

See Actowiz in Action – Real-Time Scraping Dashboard + Success Insights

Blinkit (Delhi NCR)

In Stock
₹524

Amazon USA

Price Drop + 12 min
in 6 hrs across Lel.6

Appzon AirPdos Pro

Price
Drop −12 thr

Zepto (Mumbai)

Improved inventory
visibility & planning

Monitor Prices, Availability & Trends -Live Across Regions

Actowiz's real-time scraping dashboard helps you monitor stock levels, delivery times, and price drops across Blinkit, Amazon: Zepto & more.

✔ Scraped Data: Price Insights Top-selling SKUs

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Our Data Drives Impact - Real Client Stories

Blinkit | India (Retail Partner)

"Actowiz's helped us reduce out of stock incidents by 23% within 6 weeks"

✔ Scraped Data, SKU availability, delivery time

US Electronics Seller (Amazon - Walmart)

With hourly price monitoring, we aligned promotions with competitors, drove 17%

✔ Scraped Data, SKU availability, delivery time

Zepto Q Commerce Brand

"Actowiz's helped us reduce out of stock incidents by 23% within 6 weeks"

✔ Scraped Data, SKU availability, delivery time

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