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Learn how Actowiz Solutions helps brands benchmark electronics and fashion prices with real-time competitor tracking and dynamic pricing for global retail success.
In today’s hyper-competitive retail environment, both fashion and consumer electronics brands face increasing pressure to deliver price transparency, consistency, and agility. Consumers compare prices across dozens of platforms before making a purchase. If your price is too high, you lose conversions. If it's too low, you lose margins.
That’s why price benchmarking has become a mission-critical strategy—especially for electronics and fashion segments where SKUs change frequently, new models launch constantly, and discounts vary by channel.
Actowiz Solutions enables global retailers to benchmark prices in real-time using advanced web scraping technology, competitor monitoring tools, and dynamic pricing analytics.
Actowiz Solutions implemented a fully customized price benchmarking system, tailored to electronics and fashion categories, with:
| Feature | Description |
|---|---|
| Multi-Site Scraping | Amazon, Walmart, Best Buy, Shopify, Zalando, Myntra, ASOS, etc. |
| SKU & Category Matching | Normalize pricing by matching similar models or product tags |
| Region-Based Comparisons | Detect pricing variance across cities/countries |
| Flash Sale Tracking | Detect upcoming discount events and real-time price changes |
| Historical Price Charts | Understand discount frequency and markdown patterns |
| Google Sheets & Power BI | Export benchmarking data for pricing analysts and business teams |
| Product | Amazon | Walmart | Best Buy | Brand Site | Lowest Price | Avg. Discount |
|---|---|---|---|---|---|---|
| Sony WH-XB910 | $129 | $132 | $139 | $135 | $129 | 7% |
| JBL Live 660NC | $89 | $92 | $99 | $95 | $89 | 10% |
| Beats Studio Pro | $229 | $229 | $229 | $235 | $229 | 5% |
| Brand | Amazon | Myntra | Zalando | Brand Website | Price Gap | Avg. Discount |
|---|---|---|---|---|---|---|
| Nike | $59 | $56 | $62 | $65 | $9 | 8% |
| Adidas | $54 | $51 | $57 | $60 | $9 | 10% |
| Supreme | $142 | – | – | $149 | $7 | 5% |
Objective: Benchmark product prices across Europe and North America for consistent pricing and Buy Box protection.
Objective: Unify global pricing across fashion e-commerce platforms to protect brand integrity and avoid excessive discounting.
Objective: Compete with Walmart, Best Buy, and Amazon bundles during seasonal sales
| KPI | Before Actowiz | After Actowiz |
|---|---|---|
| Price Discrepancy (across sites) | 18–22% | < 5% |
| Buy Box Win Rate | 61% | 79% |
| Conversion Rate (average) | 7.5% | 11.8% |
| SKU-Level Pricing Errors | 9% | 1.4% |
All scraping is performed ethically:
Brands operating in fashion and electronics need real-time visibility into global pricing trends. Without benchmarking tools, they risk profit leaks, lower visibility, and loss of market share.
Actowiz Solutions enables consistent, accurate, and scalable price benchmarking so brands can dominate their category with intelligent pricing strategies and marketplace alignment.