Whatever your project size is, we will handle it well with all the standards fulfilled! We are here to give 100% satisfaction.
For job seekers, please visit our Career Page or send your resume to hr@actowizsolutions.com
Actowiz Solutions enabled real-time grocery price intelligence in Bengaluru using web scraping from BigBasket and JioMart, helping brands optimize pricing strategy.
India’s quick commerce wave has placed massive pricing pressure on traditional and online grocery retailers. In urban hubs like Bengaluru, platforms like BigBasket and JioMart play a crucial role in everyday household shopping.
This case study explores how Actowiz Solutions helped an FMCG brand gather hyperlocal grocery pricing data from BigBasket and JioMart using web scraping — resulting in better product positioning, competitive pricing, and market responsiveness.
BigBasket and JioMart adjusted prices based on PIN codes, but the client was unaware of local variations.
When a competitor product went out of stock on one platform, the client couldn’t act quickly to fill the demand gap.
Price cuts by competitors were identified 3–5 days late using third-party market reports.
BigBasket and JioMart don’t offer accessible price APIs for this level of detail.
We designed a custom scraper solution focused on daily pricing intelligence from BigBasket and JioMart in the following Bengaluru zones:
Extracted Fields:
| Product Name | Platform | Zone | MRP | Offer Price | Stock | Delivery ETA | Date |
|---|---|---|---|---|---|---|---|
| Amul Taaza 1L | BigBasket | Whitefield | ₹64 | ₹60 | In Stock | 2 hrs | 2025-05-08 |
| Aashirvaad Atta 5kg | JioMart | Indiranagar | ₹285 | ₹269 | Low Stock | 3 hrs | 2025-05-08 |
| Fortune Sunlite 1L | BigBasket | Koramangala | ₹150 | ₹145 | Out of Stock | N/A | 2025-05-08 |
1. Smart Browser Automation using Playwright and rotating mobile headers to mimic user behavior
2. PIN Code-Based Testing: Simulated addresses to capture zone-wise prices
3. Daily Automation: Set to run every 6 hours for freshness
4. Data Pipeline: Sent via REST API and integrated into the client’s internal pricing dashboard
With our automated pricing feed, the client could identify competitor price drops within 12 hours and respond within the same day.
In zones where BigBasket was out of stock, the client increased their visibility and sales on JioMart by tweaking listing price and ad spend.
The scraping system consistently monitored over 600 grocery products daily across both platforms.
Previously spent ₹1.5L/month on manual pricing research agencies; scraping costs came to <₹40K/month with better speed and accuracy.
The client optimized their Zepto and Instamart pricing based on BigBasket/JioMart data to remain competitive.
When rival dairy brands went out of stock on BigBasket in Whitefield and JP Nagar, the client ran targeted Google Ads in those pin codes—driving 2.5X product page traffic.
Discovered that JioMart frequently lowered prices on cooking oil during the first 10 days of the month, likely to push monthly sales.
“Actowiz Solutions helped us turn raw data into city-specific strategy. Our Bengaluru SKU planning is now 100% data-driven.”
— Regional Pricing Head, FMCG Client
For any FMCG brand competing in India’s fast-paced e-commerce ecosystem, real-time hyperlocal data is no longer a luxury—it’s a necessity.
Actowiz Solutions enables you to track grocery pricing and availability at the pincode level, powering better decisions, sharper promotions, and optimized zone-wise strategies.
Whether it’s Blinkit, Zepto, BigBasket, or JioMart—we bring the data to your dashboard.