How Actowiz provided GetYourGuide with competitive pricing analytics, experience catalog benchmarking, and review intelligence across 10,000+ cities worldwide.

Industry

Travel & Hospitality — Tours & Experiences Marketplace

Geography

Global — 10,000+ cities, 170+ countries

Data Format

JSON, CSV, Webhook API

Key Deliverables

Experience Pricing Feeds • Catalog Gap Analysis • Review Sentiment Dashboard • Supplier Performance Reports

Data Points

800K+ experiences monitored

Frequency

Daily + Event-triggered

Tools & Stack

Python • MongoDB • Airflow • Tableau

Contact Sales

Client Overview

GetYourGuide is the world's leading marketplace for tours, activities, and travel experiences. With 800K+ bookable experiences across 170+ countries, they needed competitive intelligence to optimize supplier pricing, identify catalog gaps against Viator and Klook, and monitor review quality at scale. Actowiz delivered a comprehensive experience data platform covering pricing, catalog completeness, and supplier performance.

Industry & Geography

Industry

Travel & Hospitality — Tours, Activities & Experiences

Geography

Global — 170+ countries, 10,000+ cities with focus on Europe, North America, Asia

Business Challenges

Experience Pricing Opacity
Tour and activity pricing lacked standardization — same experiences had different inclusions, durations, group sizes, and language options across platforms.
Catalog Completeness
Identifying which experiences listed on Viator and Klook were missing from GetYourGuide's marketplace was critical for competitive catalog growth.
Review Quality at Scale
Monitoring review quality and authenticity across 800K+ experiences required automated sentiment analysis and fraud detection capabilities.
Supplier Performance Tracking
No centralized system to benchmark supplier reliability, cancellation rates, response times, and guest satisfaction across competing platforms.

Project Objectives

Monitor competitive pricing across 800K+ experiences on Viator, Klook, and direct operator sites
Identify catalog coverage gaps in high-demand destinations
Build automated review quality scoring and sentiment analysis pipeline
Track supplier performance metrics across competing platforms
Deliver city-level experience demand intelligence for expansion planning

Actowiz Solutions Approach

Experience Price Normalizer

Standardized pricing comparison by normalizing duration, group size, inclusions, language options, and cancellation policies across all platforms.

Catalog Gap Discovery

Automated matching engine identifying 45,000+ experiences on Viator/Klook not yet listed on GetYourGuide with market demand scoring.

Review Intelligence Engine

NLP-powered review analysis scoring sentiment, authenticity, and specific praise/complaint themes across platforms in 15+ languages.

Supplier Scorecard System

Cross-platform supplier performance tracking covering response time, cancellation rate, review scores, and booking fulfillment metrics.

Sample Data Snapshot (Illustrative)

Experience	City	GetYourGuide	Viator	Klook	Rating Gap
Eiffel Tower Skip-the-line	Paris	€42	€45	€39	4.7 vs 4.5
Colosseum Guided Tour	Rome	€55	€58	€52	4.8 vs 4.6
Sagrada Familia Entry	Barcelona	€38	€40	€36	4.9 vs 4.7
Thames River Cruise	London	£28	£32	£25	4.6 vs 4.4
Anne Frank House Tour	Amsterdam	€40	€42	€37	4.8 vs 4.6

Key Features

800K+ experience price monitoring
Normalized cross-platform comparison
Catalog gap discovery engine
Automated review authenticity scoring
Supplier performance benchmarking
City-level demand intelligence

Business Impact

45K+ Catalog Gaps Discovered
19% Pricing Optimization Uplift
800K+ Experiences Monitored

Before vs After Actowiz

❌ Before Actowiz

Manual competitive price checks
Unknown catalog coverage gaps
No automated review analysis
Siloed supplier performance data

✅ After Actowiz

Automated pricing across 3 platforms
45K+ gap discovery in 2 months
AI review sentiment engine
Unified supplier scorecards

Client Feedback

Actowiz uncovered 45,000+ experience gaps we didn't know existed. Their pricing intelligence helped us optimize our marketplace positioning across 10,000+ cities worldwide. The catalog growth was transformative.

— Johannes Reck, Co-founder & CEO, GetYourGuide

Conclusion

Through Actowiz's experience intelligence platform, GetYourGuide discovered 45,000+ catalog gaps and achieved a 19% pricing optimization uplift, strengthening their position as the world's leading experiences marketplace across 170+ countries.

Real Results from Real Clients

Hear It Directly from Our Clients

Watch how businesses like yours are using Actowiz data to drive growth.

▶

1 min

★★★★★

"Actowiz Solutions offered exceptional support with transparency and guidance throughout. Anna and Saga made the process easy for a non-technical user like me. Great service, fair pricing!"

Thomas Galido

Co-Founder / Head of Product at Upright Data Inc.

▶

2 min

★★★★★

"Actowiz delivered impeccable results for our company. Their team ensured data accuracy and on-time delivery. The competitive intelligence completely transformed our pricing strategy."

Iulen Ibanez

CEO / Datacy.es

▶

1:30

★★★★★

"What impressed me most was the speed — we went from requirement to production data in under 48 hours. The API integration was seamless and the support team is always responsive."

Febbin Chacko

-Fin, Small Business Owner