Restaurant Outlet Intelligence — Outlet Counts & Ratings Across Google Maps, Zomato & Swiggy

Key Takeaways

Actowiz mapped restaurant outlet counts and their number of ratings, city by city, across Google Maps, Zomato, and Swiggy. For each brand and city, the pipeline enumerated outlets on each source, captured each outlet's rating count as a popularity signal, and reconciled outlets across the three sources to avoid double-counting. The result was a comparable, multi-source view of restaurant footprint and popularity by city — how many outlets a brand runs, how visible they are, and how that varies across platforms — delivered as structured data for competitive and market-mapping analysis.

What did the client need?

The client needed to map restaurant outlet data across Google Maps, Zomato, and Swiggy — specifically outlet counts and their number of ratings, city by city — to understand competitive footprint and popularity across Indian cities.

They wanted coverage across cities, a clear process, and a defined turnaround — with outlets reconciled across the three sources for an accurate, comparable count.

What made this hard?

• Three sources. Google Maps, Zomato, and Swiggy list outlets differently and had to be reconciled.
• Outlet reconciliation. The same outlet appears on multiple sources, so double-counting had to be avoided.
• City-by-city scale. Coverage across many Indian cities required systematic traversal.
• Ratings as a signal. Number of ratings had to be captured per outlet as a popularity proxy.
• Comparable output. Counts and ratings had to be comparable across sources and cities.

What were the results?

• Footprint mapped. Outlet counts by brand and city across three sources.
• Popularity signal. Number of ratings per outlet as a comparable popularity proxy.
• No double-counting. Cross-source reconciliation gave accurate counts.
• Competitive view. A comparable, city-level map of restaurant footprint.

Need restaurant footprint & popularity mapping?

Actowiz Solutions maps outlet counts and ratings across Maps, Zomato, and Swiggy with cross-source reconciliation. Visit actowizsolutions.com to discuss your data requirement.